Rainbow Font CSS

/* rainbow text blue to green to yellow */ .rainbow-txt-bl-grn-yl { background-color: #f3ec78; background-image: linear-gradient(90deg, #01aafa, #fed548); background-size: 100%; -webkit-background-clip: text; -moz-background-clip: text; -webkit-text-fill-color: transparent; -moz-text-fill-color: transparent; } /* rainbow text purple to green to orange */ .rainbow-txt-pp-grn-orng { background: #CD237C; background: -webkit-linear-gradient(to right, #CD237C 0%, #7E1083 28%, #44D1BB 60%, #FEAB43 100%); background: -moz-linear-gradient(to right, […]

Blogs Relating to Marketing & Business Growth

ABCcopywriting.com AbetterLemonadeStand.com AdEspresso by Hootsuite Ahrefs Blog Articulate E-Learning (blog.rise.com) Aweber.com BackLinko.com BootstrappingEcommerce.com BreadNBeyond.com Buffer.com Campaign Monitor Cathy-Moore.com ChiefMartec.com CloudWays.com/Affiliate Marketing Contently.com ConvinceAndConvert.com CopyBlogger.com CoSchedule.com Email Marketing DuctTapeMarketing.com ElearningIndustry.com Best Practices ElearningIndustry.com Trends EmailMonday.com Entrepreneur.com/side-hustle Entrepreneur.com/Social-media-marketing FindYourInfluence.com FreshMail.com GayMerrill.com HeidiCohen.com Hippovideo.io InfluencerMarketingHub.com Keyhole LeanPlum.com LearnDash LearnWorlds.com LocalSeoGuide.com MarketingExperiments.com Mention.com Moz.com MyWifeQuitHerJob.com Online-Metrics.com PepperJam.com Positivityblog.com QuickSprout.com […]

What is Segmentation

Segmentation refers to many things, and is one of the most frequently used words in marketing This article looks at segmentation from a somewhat different-than-usual perspective. Source: https://www.linkedin.com/pulse/what-segmentation-kevin-gray/ By Kevin Gray At its most fundamental level, it means categorizing objects. The “objects” are often people – customers, shoppers, general consumers – but not necessarily. For […]

What is Your Business Persona and why do you need one?

What is Your Business Persona and why do you need one? Having a brand persona allows you to easily attract more leads, build brand recognition, and create deeper connections with your ideal clients. (A brand persona is a curated version of the “real” you that you portray online. This persona captures your unique traits, the […]

How to write good email subject lines?

DO Be clear about what you want to convey through the subject line. Keep it short and sweet, so that the subject line doesn’t get cut off. Keep it within 50 characters. Learn about your subscribers’ language and ensure the email and subject line are in their language. Segment your subscribers and filter your email […]

Headline Formulas

Examples To Get Your Ideas Flowing   Instant Clarity headline Formula:  End Result Customer Wants + Specific Period Of Time + Address The Objections     The copywriting trainers at American Writers & Artists teach The Four U’s approach to writing headlines:   Headlines, subheads and bullets should: Be USEFUL to the reader, Provide him […]

The Secret of The 4 U’s – A Must Read For Anyone Writing Sales Copy

On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest. This is the secret to the power of the headline, and why it so highly determines the effectiveness of the entire piece. A must read: PDF FILE: TheSecretoftheFourUs.pdf According to some of the best […]

Steps to Writing a Great Origin Story

Steps to Writing a Great Origin Story How you came about your product? (Basically YOUR story) What problem does it solve? Why should they buy from you? Testimonials from people who have bought from you (if applies) How can they apply it themselves?

Power Words

Power words are persuasive, descriptive words that trigger a positive or negative emotional response. They can make us feel scared, encouraged, aroused, angry, greedy, safe, or curious. Authors, freelance writers, copywriters, and content marketers use “power words” to spice up their content and compel audiences to take action. The 7 Different Types of Power Words […]

Headline Formulas

  Note: Visit the CARE VAULT to get Actual Email Subject Lines Headline Formula Examples To Get Your Ideas Flowing   Instant Clarity headline Formula:  End Result Customer Wants + Specific Period Of Time + Address The Objections     The copywriting trainers at American Writers & Artists teach The Four U’s approach to writing […]

Coming Up With Unique (Content | Subjects | Prompts | Captions)

  Here’s a simple formula for creating an instant clarity subject | prompt | caption: Formula = [End Result Customer Wants] + [Specific Period Of Time] + [Address Their Objections] Want to [lose 20lbs] by [the end of the month] without having to [lift a single weight]? Learn how to [lose 20lbs] by [the end […]

Copywriting Formula

  1. Headline – The purpose is to get them to read the 1st paragraph – State the claim ask a question – who else wants to…, would you like to… 2. Opening – Who it’s for and what it’s about – imagine…, you might also be thinking…, 3. Credentials – Why should they listen […]

8 Rules Of Great Copywriting: Eugene Schwartz

Every piece of content you create has to do two things: Rescue its audience from their own personal hell and Deliver them unto their own personal heaven. Great copywriting is about salvation … not sales.” Eugene Schwartz Be the best listener you ever met. Naturally, you should always listen to what your current customers have […]